Project Duality brings fashion, craftsmanship and McLaren performance together at Concours d’Elegance Singapore 2026

Singapore – There are many ways to make a McLaren stand out. Paint it orange, perhaps. Add a rather serious aero kit. Or, if you happen to be McLaren Singapore, get a Singapore-born fashion designer to give two of its supercars the haute couture treatment.

The latter is precisely what has happened, with McLaren Singapore teaming up with Chelsea Scott-Blackhall, founder and creative director of luxury fashion label Dzojchen, to create bespoke interpretations of the McLaren 750S Coupe and Artura Spider.

Dubbed Project Duality, the collaboration makes its public debut at Concours d’Elegance Singapore 2026, running from 13 to 16 August at Gardens by the Bay.

And thankfully, this isn’t simply a case of slapping a fashionable pattern onto a supercar and calling it art.

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When fashion meets fast

Project Duality is built around the idea of contrasts. Scott-Blackhall has taken the design language and bespoke tailoring heritage of Dzojchen and translated it onto two very different McLarens, while deliberately retaining the character of each car.

The theme is one of opposites: power and grace, heritage and innovation, precision and emotion. In other words, exactly the sort of existential questions one might ponder while waiting for a 750S to stop doing 0-100km/h things to one’s internal organs.

Graphic lines inspired by Dzojchen’s tailoring and craftsmanship have been reinterpreted through McLaren’s aerodynamic forms. The result is intended to sit somewhere between engineered precision and handcrafted artistry, giving both cars a look that is contemporary without being overly interested in shouting about it.

That last bit is important. The idea isn’t to reinvent either McLaren, but to create what Scott-Blackhall describes as “tomorrow’s classic” — something that belongs to the present while hopefully retaining its relevance long after today’s Instagram feed has disappeared into the algorithmic abyss.

Two McLarens, two personalities

The 750S Coupe is perhaps the more obvious canvas for such an exercise. Beneath the bespoke treatment remains McLaren’s lightweight carbon fibre Monocage II structure and a 750PS twin-turbocharged V8, giving it the sort of performance that generally makes discussions about fashion seem rather irrelevant.

The Artura Spider takes a different route, combining open-top driving with McLaren’s high-performance hybrid technology. Built around the McLaren Carbon Lightweight Architecture, it represents the brand’s more electrified approach to performance.

The two cars therefore provide quite different starting points, yet both fit neatly into the duality theme — one representing McLaren’s traditional supercar formula, the other its increasingly electrified future.

Scott-Blackhall, who was born and raised in Singapore, says the project was inspired by the shared characteristics between Dzojchen and McLaren: exhilarating yet elegant, bold yet controlled, dynamic yet refined.

Rather appropriately, she didn’t want to simply “dress” the cars. Instead, the intention was to translate the spirit of Dzojchen into automotive form while allowing the 750S and Artura Spider to remain unmistakably McLaren.

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Singapore gets its own slice of bespoke McLaren

There is also something rather fitting about the collaboration being unveiled here.

Scott-Blackhall’s Dzojchen was founded in Singapore and draws on her Singaporean and British heritage, blending East and West with a philosophy built around individuality. The label has since developed an international presence, with its work showcased at fashion weeks in Paris, New York, Singapore and Seoul.

McLaren Singapore, meanwhile, has chosen one of the country’s premier celebrations of automotive design and craftsmanship as the stage for Project Duality.

The cars will be displayed at the IMBA Theatre at Gardens by the Bay throughout Concours d’Elegance Singapore 2026. After that, they will move to the McLaren Singapore showroom, where they will remain on display from 17 August until 30 September.

For McLaren owners, the appeal of a bespoke car has always extended beyond horsepower figures and lap times. A supercar is, after all, a rather expensive way of saying something about yourself.

Project Duality simply takes that idea a little further — turning the McLaren into a canvas for fashion, craftsmanship and personal expression.

And when the starting point is a 750PS V8 and a high-performance hybrid Spider, we’re quite happy to call that art with a rather entertaining soundtrack.

Photos: McLaren Singapore